NCGA Mission. To operate certified farmers’ markets for the benefit of both producers and consumers, To promote awareness of and support for farmers’ markets, To work with other direct marketing associations to share resources and improve market management, To educate consumers, and To promote and improve access to local agricultural products for the community.
NCGA Vision. We envision a stable and resilient, membership-run organization where our farmers and markets are thriving and profitable, and market opportunities match the needs of our members and community. We offer robust community education and advertising, and our customers are knowledgeable about the value of local food and small farms. We advocate to support local, small-scale agricultural producers. We foster responsible stewardship of our agricultural resources, while promoting awareness of our environmental impact. We actively engage a more culturally and economically diverse customer base. Stall fees support basic market operations, diverse grant funding supports community engagement and outreach programs, and we cultivate alternative local funding sources. The board represents the interests of the membership in guiding the work of the staff, and members are actively engaged in the organization.